What are Some of the Excellent Local SEO Strategies to Dominate the Competition
Roughly 46% of all Google searches are conducted by people who are seeking local information. You will have to target the local market first if you want to see your profits and brand recognition grow. Read more to learn the top local SEO tips and tricks that will make you stand out.
You should start by claiming online business listings. You should know that this is the perfect way of getting local SEO right. Meaning that your pages should be on Yelp, Google My Business, Angie’s List, other local review sites and digital directories. You find that with this your local consumers will have easy access to important information about your business. Your listing should include things like opening hours, your location, your contact information, accepted payments, online reviews, photos of your products and business among others.
The next tip is hyperlocal not local. Like you find that today targeting your city or state in your location-based keyword phrases is not enough. To stand out, you will have to include things like the names of your neighborhood, other nearby businesses, the name of the street, nearby landmarks and county name.
Besides, you should enable geolocation services on social media. You find that it will help you to dominate local SEO and increase customer loyalty. This is because they will be able to check-in to your business as you are likely to feature in the feeds of other local customers. Besides, you will get more followers as well as more people on the door.
The next tip is to ask for reviews from local consumers. One thing that you need to understand is that almost 100% of consumers read online reviews about the business before they decide to make an appointment. Having no reviews will mean that you are either unsuccessful or you don’t care about reputation. It will also be better to check your reviews daily and respond to them.
Apart from that, link to other local businesses in your web content. Where you will have to make sure that your link building strategy includes links to authoritative industry journals and scientific studies. Remember that improving your SEO rankings and your relationships with other businesses you will also need to link blog from those businesses. With this, the consumers will know that you are commissioned into the needs of your local market. Not only that but they will also know that you have a good relationship with other popular long-standing businesses in the community thus building your reputation.